Changing PR from the ground up
Better PR starts with good stories and new technologies
Using its background in marketing and communications, the Lightyear Strategies team has built a digital marketer’s approach to public relations
MEET OUT TEAM

Nathan Kolodney
Nathan has had a passion for journalism since College, previously writing for the Wesleyan Argus, Study Breaks Magazine and BlendTW. His favorite publications are Architecture Digest and The Atlantic. Outside of work he's an avid photographer, and enjoys watching Celtics games on the weekends.

William Whitman
Will is known for bringing out-of-the-box ideas and strong communication skills to the teams he works with, and has the creative talent to help bring them to life. He is a passionate artist with skills in graphic/logo/web design. He has experience promoting a variety of industries, especially technology, cryptocurrency, and media/design.

Olivia Demetriades
Olivia brings her journalism and marketing experience at Northwestern University to the table to handle the ins and outs of media relations at Lightyear Strategies. In the past she has written for publications such as The Daily Northwestern and Spoon University. In her free time she enjoys solving crossword puzzles, cooking for her roommates, and walking along Chicago’s lakefront.

John Omokore
My name is John Omokore, I am the Media Relations Manager based in New York. Digital marketing is one of the most crucial aspects of any business strategy. In order to connect with a target audience, knowledge of the industry landscape and effective communication is valuable. My educational background is deep-rooted in marketing on an international level. This has placed me in positions where qualitative and quantitative analysis are required to reach KPIs and other important metrics to measure the success of marketing plans and gauge the advancement of outreach campaigns.
I hope you join us as we climb the ladder to success, escalator style.

Chris Cherniakov
Originally from Ukraine, Chris, a Colgate University graduate, brings his strong foundation in the data science and machine learning fields to the table. As the head of the data science team at Lightyear Strategies, he is responsible for developing data-driven solutions that ensure the best results for our clients.